Is your company thinking of evaluating Salesforce.com Marketing automation? Here are a few reasons why you need it?

Many companies, especially small and mid-size businesses, who have implemented Salesforce.com Sales Cloud often ignore Salesforce.com Marketing automation. While the implementation focus of Sales Automation – Marketing automation is usually left unimplemented. Mainly because of less headcount – the marketing function is usually last to be included in the scope. [Read more…]